Since 2014, Google has been promoting the idea that the usual HTTP initials appearing before website addresses should be replaced by HTTPS, which transmits digital data more securely. Google has also suggested more recently that it will soon begin "marking" pages that do not adopt the HTTPS protocol.
The [...]
All SEO experts know it, that somehow the issue of page load time still gets lost in the mix of all the things that can reduce site traffic and conversions. This is even more critical for mobile sites, which are seeing increased use every day. In reality, [...]
Search engine optimization has become an essential part of online marketing in the past decade, revolutionizing the way people use the internet. What started out as the simple idea of keyword use has evolved into the different, more detailed optimization methods used today by SEO services as [...]
When lead generation websites fail to generate leads that actually convert, SEO consultants need to take a closer look at what is - and is not - happening. There are many reasons why these sites may not be producing leads, so identifying those reasons is essential. Conversion rate [...]