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Latest Blog Posts
In the world of SEO, the ultimate objective of any website owner is to have a website that attracts a kajillion viewers and has a conversion rate of 75%, right? Ah, it is nice to dream, isn't it? In the real world, those numbers aren't quite so large. [...]
Banner advertising has been around for a long time. Despite its longevity, the jury is still out as to whether these promotions are actually useful or just plain ugly and obtrusive. Considering how many marketers actually get great results with banner ads, the more relevant question seems [...]
AB Split testing is something we do here at Marketing Heroes; we have this motto drilled into our brains “Test, don’t guess!” What does that mean? It means we test everything, especially in ads. It also means when we’re working on something for you especially with paid [...]
If you run a roofing company, you’re surely aware of the daily challenge of getting quality sales leads that become actual contracted roofing jobs. You understand that to get customers you have to get the word out about your business. You’ve probably advertised in your local newspaper and [...]