Remarketing is a technique that’s gaining more attention these days and with good reason. It works.
Like anything else, there are the naysayers, the ones who feel they have no use for remarketing services and that their current campaign is doing just great.
If you want your PPC campaigns to [...]
Remarketing is one of the most effective ways for business owners to reach users who have the greatest potential of becoming actual customers.
Recently, Google implemented a browser change that has presented some new challenges that remarketing services must now work around.
In addition, Apple’s iOS 11 also includes changes [...]
An effective AdWords remarketing management strategy that has been greatly underused by many marketing firms is remarketing lists for search ads or RLSA.
This technique addresses the idea that keywords alone are no longer the only means of targeting your audience today.
Using RLSA as a part of remarketing services, [...]
I have to admit, this article's title is a little misleading. You might think that it's possible that I might be on the fence regarding remarketing - I'm not. I am totally for remarketing - and you'll see why below.
For [...]