Will Google Featured Snippets Be Replaced By Direct Answers?

The featured snippet on the Google search results page has been a coveted spot ever since it started showing up in the SERPs.

Capturing the snippet spot that is said to occupy position zero in the pagerank is the result of effective SEO and marketing practices as well as hard [...]

January 18th, 2019|

HTTPS – Is This Advanced Layer of Security Important To SEO?

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Since 2014, Google has been promoting the idea that the usual HTTP initials appearing before website addresses should be replaced by HTTPS, which transmits digital data more securely. Google has also suggested more recently that it will soon begin "marking" pages that do not adopt the HTTPS protocol.

The [...]

October 12th, 2017|

Link Building and SEO – Are You Doing It Right?

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Link building is one of the primary elements of every SEO campaign and an important part of creating a successful website. Google judges the importance and validity of your website in part based upon the number, type, and quality of links it has. You work hard to [...]

August 23rd, 2017|