Just when we all thought internet marketing could not get any more creative, Google surprised us again by adding a new, fun search feature. There is a search function that enables users to hear animal noises.
While this may not be anything groundbreaking or relevant for many internet marketing companies, some could use this [...]
Over the last year or so, online marketing has seen the rise of the Accelerated Mobile Page (the AMP). Initially, many internet marketing companies balked at creating AMP versions of their websites because of how they affect pagerank.
Fortunately, the recognition of AMPs has improved. These pages even [...]
As the Chief Visionary here at Marketing Heroes, part of my job is to come up with the vision for the company. Since we’re a marketing company, it’s also my job to sit down with our clients and build the vision for their company as well.
If you run a roofing company, you’re surely aware of the daily challenge of getting quality sales leads that become actual contracted roofing jobs. You understand that to get customers you have to get the word out about your business. You’ve probably advertised in your local newspaper and [...]
Hoarders come in all types. There are people who hoard everyday items, some who hoard food, and some who hoard pets. Did you know there is also such a thing as a website content hoarder?
Content is definitely an essential part of internet marketing; however, leading SEO companies [...]
Last week, Chris briefly touched on opt-in offers and why you need a good one if you don’t want your conversion rate to be .04%. I’m here to talk more about that subject.
If your first thought is to offer a Complimentary Consultation, the [...]
The goal of internet marketing is to find the best ways to expose content to interested viewers and encourage them to convert. Every internet marketing business knows about Call to Actions; however, they need to be used differently depending on where they appear. Blog posts typically use end [...]
A new year is right around the corner and online marketing gurus are finalizing advertising plans to start off on a profitable foot. The past year has seen a lot of change and advancement in internet marketing, with more advancement on the horizon. As we welcome in [...]
Banner ads are one of the original types of online advertising and have been around for a long time. Banners at the tops and bottoms of web pages have been an Internet Marketing staple for many companies, although they are being used less than in the recent past. While there [...]
As the internet has gone increasingly mobile, it has left SEM services once again questioning the best ways to reach audiences. Visual ads on mobile devices simply do not have the same impact as they do on other devices, as many internet marketing firms have learned. This has led to [...]